Snapchat Marketing: An Easy Guide on How to Use Snapchat for Business

Snapchat is a multimedia mobile application and image messaging platform that was created by Reggie Brown, Bobby Murphy and Evan Spiegel. After going through changes, it eventually evolved into a mix of private messages along with open content. Though public content was offered, most of the users were accessing it for the chat, messaging and imaging benefits versus persons who accessed it for event information, branding or celebrity information.

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