Social Media Advertising for Direct Sales Reps

Social Media Advertising for Direct Sales Reps

  More and more social media marketing is becoming “pay to play”. As social media platform creators try to find...

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Build More Traffic by Posting to Social Media Multiple Times a Day

Build More Traffic by Posting to Social Media Multiple Times a Day

When it comes to using social media to build traffic to your website, products, and services, posting just once isn’t...

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Social Media Management Platforms Compared

Social Media Management Platforms Compared

Managing social media can become a full-time job if you try to do it without any sort of social media...

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Standing Out From The Crowd Of Twitter Updates

Standing Out From The Crowd Of Twitter Updates

Twitter moves fast and there’s a lot of content scrolling through, usually fast. People don’t typically scroll through their feed...

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Balancing Evergreen And Immediate Traffic For Long-Term Social Media Marketing Success

Balancing Evergreen And Immediate Traffic For Long-Term Social Media Marketing Success

  When using social media to drive traffic it’s important to recognize that some activities provide short-term, quick bursts of...

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Repurpose Your Written Content On LinkedIn

Repurpose Your Written Content On LinkedIn

  There are so many places to put content to help drive traffic. Linkedin.com is no exception. Linkedin.com is a...

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The 80/20 Rule Of Social Media Marketing For Traffic

The 80/20 Rule Of Social Media Marketing For Traffic

  You’ve likely heard of the Pareto Principle. This is also known as the 80/20 rule. It basically means that...

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One of the hottest things to hit Facebook or the net in a long time is Facebook Groups. Facebook Groups are micro-communities that members of Facebook can create for free and control who joins and participates. Groups give you a wonderful opportunity to find your tribe and drive traffic with Facebook Groups. There are two ways you can use groups. Join groups that your audience enjoys, or create your own group that your audience will enjoy. In our opinion, you should do both. But notice the key. You want to join and create groups that your audience will hang out in, not colleagues. If you’re a virtual assistant, for example, it’s fine and good to hang out with other VAs so that you can learn new stuff, but you’re not going to get clients that way. Instead, join groups that cater to the type of people you’d like to work with. Be sure to follow the creator’s rules so that you don’t get kicked out, be a value to the members, and make sure they can see your personal profile which links to your business website and business page, so they can contact you if desired. Let’s look at the two ways mentioned above deeper. Create a Group for Your Audience Creating a group is easy and free. Building the group can take a little more time. But, if you create a group, name it and use the keywords the audience would look for, create a detailed description of the group, and then use your page to advertise the new group. You can create an open group, a private group, or a closed group. An open group means that the entire public can see the group, who is in it, and what they post based on their privacy settings. A private group means that people can see the members and the group, but they cannot read any of the posts within the group. The best type of group to create is usually a private group. You’ll want to add content to it every day. Groups allow you to schedule content, so you can add it to your overall content planning and schedule the posts in advance. But, be sure to go back and engage with your users live with both text and video live events to help develop the know, like, trust factor even more. Join Groups Where Your Audience Hangs Out Even when you have your own group, join groups where your audience hangs out. One thing about Facebook is when you engage with people in a group, and you have a group, it’s likely that the members will see your group recommended to them in the sidebar, especially if they have friends in the group. When you join other people’s groups, always read the rules before posting to it so that you don’t inadvertently break any rules. Most people have rules to cut down on the problem of spam. Spam is very high in some larger Facebook groups that don’t have enough monitoring. It’s okay because you can personally report and block the offenders so that the group becomes more useful to you. You can find groups on Facebook for just about anything. These micro-communities offer tremendous opportunity for you to find influencers, make more connections, and communicate in a more intimate way with your audience. Groups are a win-win for everyone.

Finding Your Tribe And Driving Traffic With Facebook Groups

  One of the hottest things to hit Facebook or the net in a long time is Facebook Groups. Facebook...

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Do You Need A Facebook Page for Your Direct Sales Business?

Do You Need A Facebook Page for Your Direct Sales Business?

  One issue that often comes up regarding Facebook is whether you must have a Facebook Page when you already...

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Creating Facebook Posts That Will Reach Your Audience And Get Them To Click

Creating Facebook Posts That Will Reach Your Audience And Get Them To Click

  Facebook, like most things online, changes all the time. Therefore, you must stay ahead of the crowd when it...

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The 5 Big Social Media Platforms You Can’t Ignore - Standing Out From The Crowd Of Twitter Updates - Using Social Media As A Relationship Building Tool - Converting Social Media Traffic to Loyal Paying Customers - Social Media Advertising for Direct Sales Reps - Stats and Keeping Track so You Can Tweak as Needed - Creating An Effective Social Media Marketing Plan For Maximum Traffic - Build More Traffic by Posting to Social Media Multiple Times a Day - Social Media Management Platforms Compared - Balancing Evergreen And Immediate Traffic For Long-Term Social Media Marketing Success - Finding Affiliates & Creating JV Opportunities With LinkedIn - Repurpose Your Written Content On LinkedIn - With Instagram, It’s About The Hashtags! - Pinterest Group Boards And How They Can Help You Drive Traffic - The 80/20 Rule Of Social Media Marketing For Traffic - Finding Your Tribe And Driving Traffic With Facebook Groups - Do You Need A Facebook Page for Your Direct Sales Business? - Creating Facebook Posts That Will Reach Your Audience And Get Them To Click - Don’t Miss Smaller Networks That Cater To Your Niche - Social Media Automation Dos & Don’ts - The Importance Of Being Consistent In Brand and Message Across Social Media Platforms - The Importance of Social Media Graphics - Why You Shouldn’t Post The Same Thing Across Multiple Social Media Platforms - Pinterest! So Much More Than A Social Network! - Why You Can’t Afford To Ignore Facebook - Which Social Platforms Do Your Customers Use?  - Why You Need Social Media To Get Traffic for Your Direct Sales Business - Business Party Do’s and Don’ts - Using a Website to Market Your Business - CinchShare Facebook Scheduler - 3 Things You Can Do To Improve Your Facebook Ad Campaign - Success Secrets of a Million Dollar Party Girl Giveaway - Viral Marketing 101 - Not Using It Could Kill Your Business! - What Is Search Engine Optimization? - How To Generate Traffic Using Only Free Methods - Internet Marketing for Beginners - The Importance of SEO in Internet Marketing - How the Internet Helps Direct Sales Reps Businesses - 10 Steps to Success in Direct Sales - Keeping A Schedule in Your Direct Sales Business - Networking for Direct Sales Reps - How do you reach your audience?